As the new ALUN-ALUN INDONESIA - Sira Village (Grand Outlet Bali) opens its doors, BIG has added a dedicated stand featuring a collection of Indonesian souvenirs inside the store.
The concept is simple: one stand, one collection, ready to be placed in a retail space.
Partners do not have to start from scratch by deciding which products to stock or finding different suppliers for each type of souvenir. BIG prepares the collection, the partner provides the space, and the stand is ready to be displayed and sold.
The same concept has also been implemented at several other BIG partner locations, including retail locations in Jakarta.
For retailers looking to add a souvenir category to their store, sourcing products can involve quite a few steps.
They need to decide what products to offer, find suppliers, choose designs, plan inventory, and figure out how everything should be displayed.
The BIG 1 Stand Souvenir concept is designed to make that process simpler.
Partners only need to provide the space, while BIG prepares the collection of Indonesian souvenirs to fill the stand.
The collection can include keychains, magnets, postcards, tote bags, hats, tumblers, apparel, and other Indonesia-inspired products, all brought together as one collection.
Once the stand is placed in the store, the products are ready to be displayed and sold to visitors.
Partners do not have to build their souvenir collection from the ground up.
This is not a concept BIG has just started experimenting with.
Several BIG partners are already using this type of stand to offer Indonesian souvenir collections at their locations.
Location: Sarinah JPO, Jakarta
Location: Sarinah PIK, Jakarta
Location: Sarinah Thamrin, Jakarta
Every store has its own character and available space, so the product collection can be adjusted to suit each location.
The basic idea, however, remains the same: the partner provides the space, while BIG provides a souvenir collection that is ready to display.
One of BIG's focuses is developing products that represent Indonesia in different ways.
They do not always have to look traditionally Indonesian.
Landmarks, regional icons, local food, culture, flora and fauna, and visual elements inspired by different parts of Indonesia can all become part of a souvenir design.
The collection also goes beyond a single product category.
There are keychains for small gifts, magnets for collectors, postcards to take home, tote bags and hats for everyday use, as well as various other merchandise.
With a mix of products like these, one stand can offer enough variety to cater to different types of visitors and their reasons for shopping.
The 1 Stand Souvenir concept can work for different types of retail spaces looking to add an Indonesian souvenir collection to their location.
This could include stores in tourist areas, gift shops, hotels, retail stores, or destinations that want to offer Indonesia-themed products to visitors.
Partners do not necessarily need previous experience running a souvenir business.
As long as there is suitable space available, the prepared stand can be used to introduce a new souvenir category to the store.
For retailers, this model can also be a practical way to explore the souvenir category without having to build a collection from scratch.
If your store, gift shop, hotel, or tourist destination has space for an Indonesian souvenir collection, BIG can help prepare the stand and its products.
There is no need to start by sourcing every product individually.
The idea is simple: you provide the space, BIG prepares the collection, and the stand is ready to sell.
With experience supplying Indonesian souvenirs to retail partners in different locations, BIG is ready to work as your souvenir supplier, bringing a curated collection of Indonesian products to your store.